Breast Cancer Network Australia (BCNA) is gearing up for Breast Cancer Awareness Month, commencing on 1 October, with a compelling theme: "Living Well, Your Way." In a year where 20,458 women and 217 men are anticipated to face a breast cancer diagnosis, the spotlight is firmly on raising awareness of the diverse support and resources available to enable individuals to thrive with or beyond breast cancer.

BCNA CEO Kirsten Pilatti underscores the significance of acknowledging the individuality of the breast cancer journey. She articulates, "Living well looks different for everyone, and it is likely that people affected by breast cancer will require different types of support at different times." This theme of personalisation, seeing beyond the disease itself, is at the heart of BCNA's mission.

Throughout Breast Cancer Awareness Month, BCNA, Australia's leading consumer breast cancer organisation, will be sharing invaluable insights on an array of resources which the Bugle will bring to you via our app. These encompass critical areas like psychosocial support and the role of exercise in fostering well-being. The organisation will also present personal narratives from its network members, providing glimpses into what helps them lead fulfilling lives.

Ms. Pilatti, affirms, "Living well with and beyond breast cancer includes everyone and focuses on thriving rather than just surviving." This rallying cry underscores the organisation's dedication to ensuring that every individual, post-diagnosis, has the opportunity for a healthy and enriching life.

Dr. Charlotte Tottman's podcast, "Upfront About Breast Cancer – What You Don’t Know Until You Do" (Season 2), has been a resounding success, amassing an impressive 3,500 listens within just 24 hours of its release. This podcast delves into crucial topics such as managing anxiety in a cancer context, navigating behavioural changes, and setting boundaries for self-care. Listeners can tune in via BCNA’s "Upfront About Breast Cancer" website page, SoundCloud, Apple Podcasts, and Spotify.

Breast Cancer Awareness Month is not just a time for raising awareness; it's a time for empowerment and support. BCNA's "Living Well, Your Way" campaign embodies this spirit, recognising the unique needs of individuals on their breast cancer journey. As we embark on this important month, BCNA's commitment to ensuring everyone's right to a healthy and fulfilling life beyond breast cancer remains resolute.

BCNA has teamed up with our foundation partner Bakers Delight and major partners Berlei, Sussan, and Red Energy, to strengthen the word. Bakers Delight support BCNA all year-round by donating $1 from every Tote Bag sold. Berlei have released a new Pink Bra collection, with $10 from each bra sold in the collection donated to BCNA. Sussan have launched their latest BCNA collection for Sussan with a generous portion of proceeds going to BCNA. Red Energy continues its support through the Red BCNA Saver plan, which has so far raised over $700,000.

BCNA is Australia’s leading breast cancer consumer organisation, advocating for the very best care, treatment, and support, and ensuring their voices for change are heard. They will also be launching the BCNA Experience member and health professional survey in October, which ensures their offering continues to reflect the needs of those they serve.