The best thing about our community is, our community. As the weather warms up and we move towards silly season, more and more activities and festivals will celebrate who we are as a community.  The Kazador, Changing Tides and Kiama Unplugged are just a few examples of the diversity and vibrancy within our community. But life is not just about festivals, fun and Fillmore’s.  This week Brooke Pittman covered the ten-year anniversary of Dementia Inclusive Kiama. What started out as a pilot partnership between researchers at the University of Wollongong, Alzheimer’s Australia and Kiama Council a decade ago, has continued to grow despite the challenges of funding, COVID-19 and the one thing that no one has enough of – time.  The stigma around dementia, cognitive decline and the associated mental health challenges for both sufferers and carers, still exists today. That Dementia Inclusive Kiama have been advocating, supporting and increasing awareness over the last ten years is a testament to everyone involved in the project and every part of our community that has supported and included themselves in the discussion. Over the last ten years a lot has changed in this space. At that time, diagnosis was not as accurate as it is today and the lack of education and awareness facilitated a stigma around the condition and this often resigned sufferers to exclusion from society – further exacerbating the decline of their health and wellbeing.  Now, organisations like Dementia Inclusive Kiama understand the social implications of dementia and the importance of awareness and education to ensure that sufferers can have the best quality of life, whilst living with dementia.So, as we crawl towards the end of the year and spend more time with family and loved ones, some of whom might be suffering from terrible diseases like dementia, know that our community is full of people who are sufferers, carers and supporters. And The Bugle’s View is that our community is so much better off because of them. 

Building a successful business is a challenging endeavour, and The Bugle, in conjunction with the Kiama & District Business Chamber, has created a six-part series focusing on six critical success factors. After exploring Strategic Focus, Finances, Operations, and People, we now turn our attention to one of the most vital elements: marketing.Branding: setting the foundationYour brand is more than just a logo - it's the essence of your business. It builds trust, sets you apart from competitors, and shapes how customers perceive you. Before jumping into creating a website, take the time to carefully craft your brand. Branding is a science, involving the thoughtful selection of colours, fonts, and images that capture your identity. Consulting an expert at the startup stage can be a smart investment, helping you get it right from the start. And if your brand needs a refresh down the line, a rebranding exercise can breathe new life into your business.Website optimisation: your digital storefrontIn today’s digital age, your website often acts as the core of your operations, particularly if you don’t have a physical store. It's how potential customers discover your products or services and how they make purchases. Make sure your brand’s value proposition is clearly stated on your homepage so that first-time visitors instantly understand what you offer.If your website isn't performing well, consider updating to a more responsive, user-friendly design. Keep it clean and simple - avoid cluttering the space with too many colours, banner ads, or pop-ups. Focus on proper search engine optimisation (SEO) to improve visibility, and use high-quality, professional photos rather than relying on generic stock images.SEO and Google Business: a path to visibilityMeg Storey, a professional marketer based in Kiama, emphasises the importance of SEO and Google Business in a successful marketing strategy. “One of the best things you can do is ensure your Google Business profile is fully optimised and regularly updated - it’s free, so use it to your advantage,” she advises. “SEO, while complex, is a worthwhile investment. It may take around six months to see results, but ranking in the top three organically can significantly boost leads.”Google and Meta Ads: targeted marketingAccording to Meg Storey, Google Ads and Meta Ads are powerful tools for reaching your audience. "Meta is great for building brand awareness, while Google Ads are more effective for generating targeted leads," she explains. However, Storey warns, “Be strategic - if you don’t research your audience or test and trial your ads properly, you could waste a lot of money. For local service-based businesses, Google Ads often provide a better return on investment than Meta.”Email marketing automation: engaging with leadsEmail marketing automation is an effective way to follow up with new leads and keep your audience engaged. Most CRMs can be set up to do this., so that regular, personalised emails can help nurture customer relationships and drive conversions. Just be sure to segment your audience for more tailored messaging.Staying ahead of marketing trendsMarketing is constantly evolving, and keeping up with trends can be time consuming. If marketing isn’t your area of expertise, it might be wise to hire professionals to handle this critical aspect. Storey also highlights the need to adapt content for different platforms, for instance, “Did you know that long-form video is currently popular, or that reposting Instagram content on TikTok isn’t advisable because the platforms cater to different audiences?”Social media: keeping your business in the spotlightMaintaining an active presence on social media helps keep your business top of mind for customers and strengthens your connections with colleagues. To maximise your social media efforts, develop a clear strategy tailored to your audience’s needs. Use scheduling tools to plan posts in advance and feature unique, behind-the-scenes photos of your team and operations. Authentic content performs better than stock images or overly polished videos.A worthwhile economy tip from Meg Storey: “While Instagram and TikTok may target different audiences, businesses should consider repurposing content, especially if they have limited budgets and time.”Embrace Data Analytics: measure to improveWithout data, you’re flying blind. Use web analytics, social media metrics, CRM data, and financial analytics to track your business performance. It's essential to know whether your marketing efforts are resonating with customers or if you’re spending more than you’re bringing in. In fact, 67% of small businesses spend over $10k annually on analytics - so ensure you’re seeing a positive return on this investment.

It’s been barely two weeks since the new Kiama Councillors were officially sworn in and they have their first extraordinary meeting Thursday 31 October. The official notice from Council states the ‘meeting is to present the 2023-24 Annual Financial Statements to councillors for endorsement, before being referred to the NSW Audit Office’. Somewhat benign, and a normal part of the day-to-day business of Council reporting – though a significant but unsurprising operating deficit is apparent. However, on closer inspection there is a confidential agenda item regarding ‘purchase parameters for land acquisition opportunity’.  Without knowing the particulars, one might assume that Council is looking to strategically acquire land from a private individual or organisation. Quite the change of pace from the sale of Blue Haven Bonaira (soon to be finalised, we’re told) and the possible divestment of other land and services that has been foreshadowed by Council. Either way, it appears that Council is moving forward with an agenda of change and strong decision making, or at least laying the foundations for it. It looks as though they’re taking care of business and the Bugle’s View is that this process of change, growth and a Council that actually functions, cannot come soon enough. Already in the last two weeks Council has opened the new Hindmarsh Park, announced a grant from the NSW Government for a new dog park, achieved ‘Very Good’ or ‘Good’ classifications for monitored beaches, and announced the opening of Jamberoo Pool. The latter has a very important change, being the introduction of entrance fee. Whilst this is not a great outcome, it is a harsh reality of the cost of upgrading and maintaining Council facilities and a sign of the changing times. Yes, all these initiatives began months or even years ago, under the previous Council. But there is a certain serendipity that within the first two weeks of their tenure, this Council has been able to celebrate significant announcements and openings.   Not all decisions of this Council will be completely positive, Mayor Cameron McDonald has said as much. There will be decisions that impact some parts of the community more than others. There will be some decisions that will be outright derided. But at the end of the day, we elected these Councillors because of the change they represented. Now it’s time to see if they can take care of business.

Receiving a referral to a specialist often comes with the expectation of long wait times, sometimes stretching from 3 to 6 months. At Kiama Dental Specialists, however, we understand that timely care is essential for the best possible outcomes. Led by Specialist Periodontists Professor Alex Quaranta and Dr. Lizzy Hui, our practice is committed to ensuring patients can be seen within 4-6 weeks—significantly reducing wait times without compromising on quality. If you’ve been referred to another periodontist and told to expect a lengthy delay, we invite you to contact us directly. You do not need a new referral to make an appointment with our team. From managing periodontal disease to advanced implant placement and treating issues associated with gum recession, Kiama Dental Specialists provides the expertise you need without the extended wait. For patients dealing with periodontal disease or considering dental implants, early treatment is key to preserving oral health and achieving the best results. Additionally, peace of mind is just as important. Lengthy waits for appointments can cause anxiety and stress, especially when facing a pressing oral health concern. “Whether patients are managing gum disease, seeking implants, or addressing other gum health issues, we believe in prompt, effective care that also supports emotional well-being,” says Professor Quaranta. If you’re facing a long wait for periodontal care, consider Kiama Dental Specialists. Our dedicated team is here to provide advanced, personalized treatment on a schedule that respects your time, peace of mind, and health priorities. Contact us today and take the next step toward a healthier smile—sooner. 

Receding gums can present more than just cosmetic concerns—they can also lead to serious oral health challenges. Fortunately, residents of Kiama and the Illawarra region now have access to one of Australia’s top specialists in treating gum recession. Dr. Lizzy Hui, a Specialist Periodontist at Kiama Dental Specialists, combines expertise with compassionate care. Holding a Master in Pain Management, Dr. Lizzy focuses on providing patients with advanced solutions, including gum grafting, to restore both the health and appearance of their gums. Gum recession can occur for a variety of reasons, including periodontal disease, aggressive brushing, teeth grinding, hormonal changes, misaligned teeth, or even genetics. If left untreated, it can lead to tooth sensitivity, an increased risk of decay, and, in severe cases, tooth loss. Gum grafting offers an effective solution by covering the exposed areas of the tooth with new tissue, promoting healthier gums and protecting teeth from further damage. Dr. Lizzy’s extensive training includes the use of a highly advanced technique called tunnelling, for which she received specialist training in Italy. This technique allows the graft to be carefully positioned beneath the gum tissue, resulting in a seamless blend with the natural gum line. The precision of the tunnelling method ensures a more refined, aesthetically pleasing outcome, making it an ideal solution for patients who want their smile to look as natural as possible while improving gum health. “Gum grafting is not just about addressing oral health concerns—it also helps patients feel more confident in their smile,” says Dr. Lizzy. “Our goal is to ensure long-term function and aesthetics through innovative and minimally invasive methods.” At Kiama Dental Specialists, patient care is personalised, with a focus on comfort and precision. Dr. Lizzy and her team use the latest techniques to make the process smooth and effective, giving patients a renewed sense of confidence in their gum health. If you’re experiencing gum recession or concerned about your gum health, consulting with Dr. Lizzy could be the first step toward achieving a healthier, happier smile.

Change was in the air on the night of October 15 as Councillor Cameron McDonald was elected Mayor, unopposed. Much of the previous scuttlebutt about multiple Councillors putting their hand up for the prized position had dissipated by the time his lone nomination came in – no doubt some deals were done to secure smooth passage and a functioning Council (at least for now!).  A little different for the Deputy Mayor with newcomer Councillor Melissa Matters pipping the incumbent Councillor Imogen Draisma for the position.  The ‘Community minded, business focused’ ticket of McDonald, Matters and Councillor Erica Warren continues to go from strength to strength, signifying that the change the community has been after for a number of years, is finally here.   Mayor McDonald was clearly nervous as he took up the mantle and his acceptance speech which spoke tackling ‘the challenges of today and tomorrow’ to make choices ‘that will shape the future of our community for many years to come’. The Bugle’s View is that the community should welcome this nervous energy, excitement, and levelheadedness. McDonald’s lack of a sense of entitlement was only matched by his rationality when he says the new Councillors do not take the community’s faith in them, for granted. For too long we have been beset by representatives who had no problem with introspection and self-entitlement, when they should have been focusing on what’s best for their community.  McDonald also spoke about Councillors assisting each other, a sentiment echoed by Deputy Matters who said she was ‘looking forward to cooperating and unity within Council’ as they ‘have a lot of big decisions to make’.  Out with the pettiness, dysfunction and legal claims at ten paces, in with collaboration, togetherness and a shared responsibility! We at The Bugle are just about ready to sit down, rejoice and sing Kumbaya! Of course, it’s early days for this brave new world – it is clear that there will be big decisions that will impact the community whether that be growth, rate rises or a change to services. But the Bugle’s View is that we are glad that our Council is being up front with us from the outset, and not seeking to blame the decisions of the previous Council, as has so often been the case.  So, congratulations to Mayor McDonald, Deputy Mayor Matters, and the other seven Councillors. The Bugle looks forward to seeing your positive impacts on our community, ensuring that big decisions have the entire community in mind, and working with you and the rest of Council staff to deliver the news – whether good or bad.

Building a successful business is a challenging endeavour, and The Bugle, in conjunction with the Kiama & District Business Chamber, has created a six-part series focusing on key factors that drive success. After exploring Strategic Focus, Finances, and Operations, this segment delves into the ‘people’ aspects that underpin a thriving business.Building a Strong Team: A business's success hinges on the calibre and strength of its workforce, particularly in the early stages. It’s essential to find employees who are genuinely invested in the business’s growth, rather than those simply seeking a pay cheque. For example, working at a startup requires a unique mindset, where individuals not only contribute but also witness the company’s development firsthand. Even if your business is established, look for candidates who embrace this opportunity.Beyond qualifications and experience, passion is key. Consider how invested candidates are in their field - did they research your business before the interview? Do they speak with enthusiasm about their prior experiences?To streamline recruitment and filter high-quality candidates, create job application forms with customised questions instead of accepting generic cover letters. This approach helps identify serious applicants while reducing the influx of irrelevant resumes. Tailor questions to the role - if you're hiring a sales manager, ask them to describe a successful initiative they've led; for a marketer, request a 300-word description of their most successful campaign.Fostering a mentally healthy workplace: As an employer, it's your responsibility to create a mentally healthy workplace where employees feel safe and free from harassment. Ensure you're aware of the tools and resources available to support mental health, including free training and coaching through the NSW government’s website. Completing a Workplace Wellbeing Assessment can provide valuable insights into how your business can improve mental health outcomes. Prioritising the most important people: your customers: Customer satisfaction is the ultimate measure of business success. The ability to delight your customers - so much so that they choose you over competitors, return for repeat purchases, and recommend you to others - is crucial for growth and profitability.Small businesses are well-positioned to offer personalised service. Simple gestures like handwritten ‘thank you’ notes, including small gifts with purchases, or offering freebies in exchange for reviews can make a lasting impression.Delivering outstanding customer service: Excellent customer service is personalised, timely, and friendly. Equip your team with templates and scripts for handling common queries to ensure professional, efficient responses. It's also vital to ensure that the tone you use in communications aligns with your brand voice - whether casual and conversational or more formal.To enhance the customer experience, offer multiple channels for communication, such as social media, messaging apps, email, or phone. In many industries, especially retail, businesses compete not just on products but on the overall customer experience. Make it easy for customers to connect with a real person, and ensure your business remains approachable and transparent.If delays occur, such as with custom orders, keep customers informed at every step. Managing expectations is key - your small business may not offer 24/7 support or rapid turnarounds, but by delivering consistently high-quality products and providing personalized service, you can foster strong customer relationships.When complaints arise, practice active listening, understand the root of the issue, and offer meaningful resolutions. Great customer service can significantly increase the lifetime value of your customers, with research revealing that 86% of consumers stating that a positive experience can turn them from one-time buyers into loyal patrons. Here is a link to a website that provides key statistics and ideas about customer service.While scalability may be limited, small businesses have the advantage of offering a personal touch and prioritising customer care. By consistently meeting or exceeding customer expectations, you can set your business apart in a competitive landscape.

Please note this is paid content.The independent Southern Regional Planning Panel has recommended in favour of the rezoning of Springside Hill, marking a major step forward for this project and the delivery of affordable housing in the region.This is a great win for the many hundreds of locals who contribute to the life, character and economy of a town they love, but cannot afford to live here.It gives hope to the hundreds of locals who have registered their interest to become future residents at Springside Hill. This decision means that Springside Hill will progress to the next stage of assessment and we look forward to working through the decision and providing the additional information requested by the Planning Panel.The independent Planning Panel was established to take the politics out of urban planning, so that decisions which impact the whole community are based on merit and need.Kiama is the most unaffordable place in regional NSW to purchase a home and this decision to move forward with our proposal to build around 1,000 homes is a welcome one for key workers, locals, first home buyers and those who are struggling to find housing in the region.Traders In Purple has been asked to consult with Government agencies and provide clarifications and further information, with no major changes required. This is a normal part of the planning process and a common occurrence at this stage of the rezoning.The Council and community will still have a chance to comment on the proposal as is a standard requirement for planning proposals.We have been extremely open and transparent in engaging with the community and we will continue to do this when appropriate.To date there have been more than 400 individual conversations with locals to discuss the proposal, we have had more than 6,000 unique visitors to our website and held multiple community information drop-in sessions.As we have always said, Springside Hill is a long-term legacy project for Traders In Purple and we are extremely excited to continue the journey. It is by no means job done, and we look forward to discussing our plans with the new Councillors.

Building a successful business is a challenging endeavour, and The Bugle, in partnership with the Kiama & District Business Chamber, has developed a six-part series highlighting six critical success factors. After exploring Strategic Focus, and examining Finances, this instalment delves into the operational aspects that underpin a thriving business.Get organised: The foundation of success as a business owner lies in being well-organised and prioritising effectively. This enables you to complete tasks efficiently and manage the myriad responsibilities involved in running a business. A simple yet effective strategy is to create a daily ‘to-do list’, ticking off items as they are completed. It’s important to recognise that not all tasks carry the same weight - focus on high-priority tasks first to maximise impact.Numerous online tools can support your organisational efforts, such as Trello, Microsoft Planner, Slack, Notion and others. For small businesses, a planner or calendar, or a basic Excel spreadsheet may suffice, especially in the early stages.Consistency is key: Consistency plays a crucial role in long-term success. Repeatedly doing what’s necessary, day in and day out, builds positive habits and helps sustain profitability. Customers value consistency just as much, forming trust in businesses that deliver reliably over time.Limit distractions: Productivity experts suggest working in focused one-hour blocks, followed by a 15-minute break to maintain peak efficiency.Sometimes taking time-out from phone calls and meetings is necessary during the day so that you can focus on your priorities. Consider noise-cancelling headphones perhaps if noise is a distraction. Stick to your core business purpose - don’t try to be everything to everyone. To stay focused, consider using project management software to streamline collaboration and create prioritised task lists. While expanding your product line and exploring new markets may be future goals, it’s important not to get sidetracked from your initial go-to-market strategy.Automate repetitive tasks: Automation saves time and ensures that crucial details don’t slip through the cracks. For instance, using a CRM* tool allows you to automatically follow up with new contacts or send emails to leads visiting your website. Similarly, accounting software can automate routine bookkeeping, freeing you from the time-consuming task of manual data entry.* CRMs are a great idea, but they do come with a significant price tag. Research well before committing, as some suit specific industries more than others. Protect your Intellectual Property: Intellectual property (IP) encompasses intangible assets such as trademarks, copyrights, and patents that set your business apart. For a small business, safeguarding elements like designs, ideas, and trade secrets is vital. If competitors copy your product, it could erode your market share and damage your brand’s reputation.Study your competitors: Understanding your competitors is essential to defining your competitive edge. Larger companies often invest heavily in competitive intelligence, but small businesses can still benefit from studying the competition. Examine their taglines, value propositions, and offerings to identify their strengths and weaknesses.Depending on your industry, competitor analysis can vary. A restaurant or retail store owner, for example, might simply visit competitors and ask customers for feedback. In fields like manufacturing, where competitor insights are more restricted, trade publications, shared customers, or publicly available financials can provide useful information.Key areas to investigate include:Digital marketing strategy: How do they drive traffic and engage with leads? What kind of content do they publish, and how active are they on social media?Target audience: Who is their audience, and does it overlap with your customer base?Strengths and weaknesses: Where do they excel, and what areas do they fall short in? What can you improve upon?Stay focused on your goals: Building a business takes time, and success rarely happens overnight. It can take years to turn a profit, with many relying on savings or loans to sustain operations in the meantime. Persistence and a clear focus on your long-term goals are essential.However, if the business is not profitable after a reasonable period, it’s worth reassessing your strategy and considering whether a shift in direction is necessary.

When it comes to dental implants, many people don’t realise just how important it is to seek out the expertise of a specialist. Here in the Illawarra region, residents are fortunate to have access to world-class care provided by Specialist Periodontist, Professor Alex Quaranta. With a PhD in Implantology and years of global experience educating, Professor Quaranta leads the team at Kiama Dental Specialists, offering services that go far beyond what you might expect from a general dentist. Before & afterWhile general dentists can certainly provide dental implant procedures, the skillset of a specialist is invaluable, particularly in complex cases. Professor Quaranta and his team focus not only on the precision placement of implants but also on the long-term health of the surrounding gums and bone—both critical for implant success. This advanced training ensures that patients receive care tailored to their specific needs, minimising risks and maximising results. What sets Kiama Dental Specialists apart is their commitment to managing even the most difficult implant-related issues. Whether it’s peri-implantitis (inflammation around the implant) or complications from previous procedures, Professor Quaranta’s expertise ensures that patients get the best possible outcomes. His deep understanding of implantology allows him to resolve complex cases that might be beyond the scope of general practitioners. Illawarra residents and Kiama locals no longer need to travel far to access this specialist dental care. With Professor Quaranta and his equally qualified colleague, Dr. Lizzy Hui, on hand, the regional community now has access to top-tier implant services right at their doorstep. For anyone considering dental implants or needing treatment for implant-related issues, visiting a specialist like Professor Quaranta could be the key to ensuring long-term success and peace of mind. 

Gareth Ward has been a local from the get-go. Born in Gerringong, attending pre-school in Kiama and school in Bomaderry, he came into the world fighting – being born legally blind and with albinism (Oculocutaneous Albinism). Despite these challenges, Gareth has worked hard to create a worthwhile life helping others and has achieved considerable success. The uneven playing field on which he grew up renders his many achievements, including being the youngest councillor to be elected to Shoalhaven City Council, even more noteworthy.While our community is largely well aware of his political achievements, Gareth has also achieved success in academia and further study. Impressively already holding degrees in Arts, Commerce and Law along with a Graduate Diploma of Legal Practice, Gareth also recently passed the toughest legal exam in the country – the NSW Barristers exam, known as the Bar Exam.While adhering to a strict separation of powers, there is no doubt the subject matters of law and politics complement each other, with Parliament responsible for writing laws, and the courts for interpreting and applying them. The Bugle got up close and personal with Gareth to find out more about his recent Bar Exam and how his legal studies have informed and enriched his work in advocating for the community.“People often confuse passing the NSW Bar Exam with being admitted as a lawyer, mostly because people have watched too many US legal dramas,” Gareth joked. “The US system is very different to what we do here”. “To become a solicitor, you need to complete your law degree and then undertake what’s called Practical Legal Training, which makes you eligible to apply for admission as a solicitor to the Supreme Court of NSW and the High Court of Australia. You also need to receive approval from the Legal Profession Admission Board which involves passing a fit and proper person test. “To become a Barrister in NSW you need to pass the NSW Bar Exam, which is run by the NSW Bar Association. Once you pass the exam you undertake the Bar Practice Course and commence what’s called a ‘reading year’. The Practice Course and the reading year are the next two challenges for me to formally gain admission, but the exam is the most serious part of this challenge. “In order to apply to undertake the exam, you must first be admitted as a solicitor - so you can’t just rock up and ask to sit the exam. “The exam itself has a horrendously high fail rate. We had a study group of about 30 and only four of us passed. “There are two papers, one which focuses on criminal law and one which focuses on civil law and procedure, with questions on evidence and ethics woven throughout both papers.” Asked how he found time as a busy local MP to study and pass, Gareth explained,“I actually completed my Master of Laws at Sydney University when I was a Cabinet Minister. I like to read and read widely. I think it’s really important for politicians to have more than one string to their bow, and this is a really helpful skillset for my role as a local advocate.“So often the matters people come to you with as a local MP have a legal complexation or question. Whilst I refrain from giving legal advice, the training is invaluable in these situations as to how I can best help. “The main reason I did it was to be a better MP and more effectively help and serve our community. It’s an unusual skill set, but it is helpful”. We asked what the difference between a Barrister and Solicitor is and Gareth repeated what he told his younger brother, “When you are sick, you go to your GP, which are like the medical equivalent of solicitors. If your medical condition is serious and requires an area of specialisation, you go to a specialist. Barristers are your legal specialists - and of course barristers are trained to appear and speak in a courtroom”. We put the obvious question to Gareth – Is he planning a return to the law and to move on from politics? His response was immediate..“I love our community and serving our region, and ensuring we have the strongest advocacy is important. I’m not planning on going anywhere anytime soon.”

By Cameron McDonaldWith two board members of the Kiama District Business Chamber being elected to council - Michael Cains and Cameron McDonald, there are vacancies to fill. Cathy Lyall has been acting as President of the KDBC until the AGM on 22 October.  KBDC recently continued a traditional invite to members of the business community interested in becoming Board members to attend a meeting and understand the functioning of the KDBC.Mathew King (The South Coast Kook) and another prospective Board member attended the latest meeting and the Board looks forward to their official appointment should they seek election at the AGM. The KDBC Board is a group of leaders in the local business community who provide their time voluntarily for the local business community, and we as members are proud of the extensive skill set and continued efficient and effective functioning of the KDBC Board. As two of our Board members are Councillors elect, the KDBC looks forward to developing further its strong relationship with the Kiama Council.The KDBC is currently sponsoring the ‘Buy Local’ campaign in our area. If your business would like to join the membership, please contact them directly. 

On 14 April 2023, Kiama Council announced the finalisation of a significant organisational restructure and unveiled a new leadership team to administer the significant challenges to come. Joe Gaudiosi was formally announced as the Chief Operation Officer after acting as the interim Chief Operating Officer and interim Chief Financial Officer . Olena Tulubinska was welcomed as the new Chief Financial Officer. Michael Malone joined Council as the Director Infrastructure and Liveability, after spending 7 and a half years at Wollondilly Council. Jessica Rippon who was with Council since February 2020 was promoted to Director Planning, Environment and Communities.  Earlier this year, Ms Rippon abruptly left Council stating “it is time for me to take on a new opportunity and place to work”. Her Linkedin profile says she is still acting in her Council role. And last week Council announced that Michael Malone joined Ms Rippon as the latest executive to leave the team saying “I am very proud of the things that the team and I have achieved and delivered for Kiama in my tenure in the Director role”. No indication on what was next or any specific reason driving his change in heart after having very long stints with his two previous employers (Wollondilly and Wollongong Councils).  Is it worrying that half of the executive team that CEO Jane Stroud said was “well placed to lead our workforce and set our business up for success” have left, less than 18 months in their roles? Perhaps not – after all, people have lives to live, and maybe personal circumstances have dictated these changes.  Or perhaps, these two were never ‘the chosen ones’? Edward Paterson and Seren McKenzie step into the roles vacated by Ms Rippon and Mr Malone, respectively.  When the restructure was announced back in 2023, Mr Paterson was working for the NSW State Government as a “Team Leader” at the now defunct Greater Cities Commission. As he was helping chart growth for the region (including Kiama) on behalf of the NSW Government he was hardly able to put his hand up for the prized Director Planning, Environment and Communities role. However, times have changed and given the multiple development proposals that Council will be dealing with in the near future, perhaps Ms Stroud felt that someone with a more practical and steady hand at the helm would be of greater value. Ms McKenzie is a known quantity to CEO Stroud – after all, they were both Directors at Southern Downs Regional Council from 2019 – 2021. Similar to Mr Patterson’s role, Ms McKenzie's job will be focused on the growth agenda and ensuring that Council’s infrastructure is well equipped to deal with the significant population growth to occur over the next decade. It just so happens that Ms McKenzie decided to make the big move south of the Tweed, four months before she was elevated to Council’s Executive team – half her luck!  The Bugle makes no suggestions or allegation that her appointment is improper and notes that she is currently an Acting Director, and that the CEO and Council ‘will consider when is the best time to conduct permanent recruitment for this role”. On the contrary, as the leader of a Council that has been in the firing line with many controversial decisions being scrutinised, and with further Performance Improvement Order requirements to be satisfied, it is important that the CEO is surrounded by a team that is trusted and competent.  Perhaps personal circumstances dictated change, or perhaps the decks needed to be cleared.  Either way, with six new councillors and a new Mayor you can be sure that their eyes and focus will be squarely on the CEO and ensuring that business is conducted in a far more efficient manner than under the previous Council. 

Periodontists are highly skilled dental specialists focused on diagnosing and treating gum and bone diseases, from mild gingivitis to advanced periodontitis. In essence, they care for the gums and the underlying structures. While most people associate Periodontists with treating Periodontitis (also known as gum disease), their expertise extends far beyond this. They specialise in implant placement, managing implant-related issues, performing bone grafting for bone loss due to tooth loss or disease, and gum grafting for receding gums. They also carry out aesthetic procedures like lip repositioning for a "gummy smile" and crown lengthening for short teeth.It's remarkable how well the treatment works.Did you know that Kiama is home to not one, but two Periodontists? If you’ve been traveling to Sydney or Wollongong for specialist dental care, you no longer need to.Professor Alex Quaranta (Prof Q) leads the qualified team at Kiama Dental Specialists. In addition to being a Specialist Periodontist, Prof Q holds a PhD in Dental Implantology and is renowned globally for his clinical expertise in placing implants as well as resolving difficult issues that can present with dental implants.His wife, Dr Lizzy Hui, also a Specialist Periodontist, holds a Masters in Pain Management ensuring all patients with dental anxiety will be in the very best of hands.Both are particularly committed to ensuring regional areas have access to the specialist care people deserve.Their dedication to excellence and innovation has earned them a reputation as leaders in their field. You can visit Kiama Dental Specialists at the Centrepoint building on Terralong Street.Photo credit: Kiama Dental Specialists

By Andrew Shreyer, Country Press AustraliaAs we are about to mark World News Day on September 28, it’s a fitting moment to highlight the critical role that local journalism plays in sustaining our regional, rural, andlocal communities.While global headlines often dominate attention, it is the local stories that matter most to the day-to-day lives of people across Australia. Public interest journalism in small towns, rural areas, and local communities acts as a lifeline, connecting residents with their local councils, businesses, and neighbours in ways that larger media outlets oftenoverlook.Country Press Australia represents over 230 member newspapers, each of which serves as an essential voice in its community. These publications don’t just report the news—they are embedded in the fabric of local life.Whether it’s covering local elections, holding regional authorities to account, or celebrating community achievements, local papers ensure that the concerns and aspirations of their readers are brought to the forefront. This role is even more crucial as regional, rural, and local communities face their own unique challenges, from economic pressures to infrastructure needs.Public interest journalism is the cornerstone of a healthy democracy. In a world increasingly overwhelmed by misinformation and sensationalism, local newspapers stand out as bastions of fact-based, reliable news.At Country Press Australia, our mission is to uphold the highest standards of journalism while reflecting the true character of the communities we serve.The rise of social media has undoubtedly revolutionised how we share and access information, but it has also brought with it a troubling surge in disinformation. Fromdeep fakes to viral conspiracy theories, the digital age has made it easier for falsehoods to spread and harder for people to trust the news they consume. Social media's often unregulated content flow leaves many questioning what is real and what isn’t, which can harm the very foundations of informed public discourse.In contrast, the newspapers that make up Country Press Australia continue to provide a much-needed antidote to this information chaos. Our journalists work tirelessly toensure that the news we deliver is accurate, balanced, and rooted in the realities of the communities we cover. These local stories are vital, offering context and insight that reflect the true needs and interests of regional, rural, and local Australia.While media and technology are constantly evolving, the core mission of local journalism remains unchanged: to inform, to hold the powerful to account, and to servethe public good. The 230-plus member newspapers of Country Press Australia are committed to this mission, ensuring that the stories and concerns of regional, rural,and local communities are not just heard but taken seriously. In an era of increasing digital noise, local newspapers remain a trusted source of truth. By supporting your local newspaper, you are not only helping to keep your communityinformed but also supporting the crucial role of public interest journalism in upholding democracy.Together, we can ensure that facts, fairness, and community spirit continue to guide our regional, rural, and local towns towards a brighter future.Andrew Schreyer is the president of Country Press Australia and publisher of the Warragul and Drouin Gazette.

Building a successful business is a challenging endeavour, and The Bugle, in conjunction with the Kiama & District Business Chamber, has created a six-part series focusing on six critical success factors. Last edition, we examined Strategic Focus; this time, we delve into the crucial financial aspects that underpin a thriving business.1. Write a business plan:A well-constructed business plan is vital in defining your business’s scope, start-up costs, and target market. It serves as a blueprint for evaluating your business's viability and provides a roadmap for future growth. Many businesses falter because they lack a clear plan, wasting time and money on ventures that aren’t sustainable. Numerous resources are available to guide you in crafting a business plan. For instance, Xero, Open Universities Australia, and Business.gov.au offer comprehensive guides. Additionally, consulting an accountant at the outset can ensure you’re laying a solid foundation.2. Secure financing for your businessIt’s common for small businesses not to turn a profit for the first few years, relying on borrowed money or personal savings until profitability is achieved. Fortunately, there are multiple ways to finance a business, including loans, grants, and investments. Your bank is often a good starting point, as they can inform you of your borrowing capacity and the assistance they can offer. Don’t hesitate to ask questions, and if needed, consider switching to a more supportive financial institution. For further guidance, Business.gov.au provides excellent advice on applying for business loans. What are the K&DBC’s recommendations?3. Maintain detailed recordsKeeping meticulous records is essential for compliance with ASIC, licensing, HR, and accounting requirements. Many businesses use a combination of physical and cloud-based records to prevent data loss. Your accounting software provider can offer valuable advice on maintaining accurate records. Consulting a professional business advisor, coach, or mentor early on can also be beneficial as you establish your systems. For more information, the ATO offers useful tips on record-keeping.4. Cut costs as neededOne of the most effective strategies for managing your finances is establishing a baseline to compare actual expenses against your budget. Over time, analysing budget variances will help you identify areas where adjustments are necessary. Consider different suppliers, assess staff utilisation, explore upskilling or more cost-effective delegation, or outsource processes like payroll. Regularly reviewing insurance, optimising your workspace, streamlining services, leveraging virtual technology, and seeking a productivity expert’s opinion can also yield savings. The Business QLD and NSW Small Business Commissioner provide additional resources for managing and reducing business costs.5. Utilise a business coach or mentorSpecialist advice can be invaluable at any stage of your business journey. Research potential coaches or mentors online and through LinkedIn to gauge client satisfaction. If funds are tight, the Australian government offers free, tailored business advice through the Service NSW Business Bureau, where independent advisors provide insights on business planning, marketing, and cash flow management.6. Assess ScalabilityEvaluating whether your business model is scalable is crucial for long-term success. Common scalability metrics include revenue, profit margin, customer acquisition cost, customer lifetime value, retention rate, churn rate, and net promoter score. Setting realistic targets and tracking progress over time is essential. While consulting a business specialist can help, self-education through available resources, such as LinkedIn articles, is a good starting point.7. Increase SalesTo boost your business’s revenue, you can focus on four primary strategies: increasing your customer base, raising average transaction size, enhancing transaction frequency per customer, and adjusting prices. Identifying the most effective methods and platforms for reaching your target audience is key. Engage in brainstorming sessions with a diverse group of people to generate new ideas. Advertising, although it requires some experimentation, can also be a powerful tool for driving sales. Digital advertising is particularly effective in today’s market. Referral programs offer a win-win strategy, rewarding both existing and new customers. Building a direct-to-consumer email list through online signups, perhaps incentivised with discounts, is another proven approach. The NSW Government offers business and economy support online. Financial management is the backbone of any successful business. By taking deliberate steps in planning, financing, cost management, and growth strategies, you can establish a solid financial foundation that will support your business’s long-term success. In the next part of this series, we will explore marketing strategies that can propel your business forward. Stay tuned as we continue to unravel the essential elements of building a thriving enterprise.

Why use the services of a Travel Agent?In an age where DIY travel bookings are just a click away, many travellers ask, “Why use a travel agent?” It’s a great question, so here are the top reasons why working with a travel agent can transform your next adventure into a seamless, memorable experience.Expert support during uncertainty. The COVID-19 pandemic highlighted the value of having professional support when travel plans go awry. When borders closed and flights were cancelled, our team at Travel Focus Group was able to step in, recover funds, and rearrange complex itineraries. Without the assistance of a travel agent, many travellers faced overwhelming challenges trying to manage these disruptions independently. A travel agent provides peace of mind by handling unexpected changes and making sure you’re never left stranded.Insider knowledge and exclusive experiences. One of the biggest advantages of working with a travel agent is their wealth of expertise and insider knowledge. At Travel Focus Group, we have spent decades developing relationships with top ground operators around the world. This means we can provide unique experiences that are often unavailable through online booking platforms. Some examples include:Exclusive access to landmarks: Imagine touring the Sistine Chapel after hours, away from the tourist crowds.Private, customised tours: Experience Bhutan with a local guide who has personal connections with the royal family.Bespoke experiences: Whether it’s a secluded villa in the Maldives or a private wine-tasting tour in Tuscany, we ensure your trip is unforgettable.Time-saving convenience. Planning a complex itinerary can be a daunting task. A travel agent removes the stress by handling every aspect of your trip, from flights and accommodation to transfers and tours. You don’t have to spend hours comparing options, navigating logistics, or managing bookings. A travel agent's expertise ensures everything runs smoothly so that you can relax and focus on enjoying your holiday.Personalised service tailored to you. A key difference between booking online and using a travel agent is the level of personalised service. We take the time to understand your unique preferences, interests, and needs. Whether you prefer luxury, adventure, culture, or a mix of everything, we plan the perfect itinerary for you.Custom travel plans: Your holiday will reflect what’s important to you, whether that’s exploring local food markets or relaxing in a spa resort.Attention to detail: From dietary preferences to special occasions, we ensure your trip is tailored to your specific requirements.Additional benefits of using a travel agent.Access to deals and upgrades: We often secure special rates, room upgrades, or extra perks not available to the general public.Assistance with travel documents: We help with visas, travel insurance, and other essential paperwork to make sure you’re prepared.In short, using a travel agent enriches your travel experience by offering expertise, exclusive access, and peace of mind. Let us plan your next unforgettable journey, leaving you with nothing to worry about except enjoying the adventure.

Whilst the results of Saturday’s local government elections are yet to be made official, it is clear that the community’s demand for change has been realised. Coming into the election five out of the nine incumbent Councillors chose not to stand for re-election – some had had enough, perhaps others were reading the tea leaves. When the results are formally returned, another incumbent will join them on the sidelines, with the possibility of one further. As Donna Portland reported on Sunday, newcomers to the scene “Community minded, business focused” led by Cameron McDonald look to have secured at least three out of the nine Council seats. A clear sign that the community have had enough of petty politics and self-absorbed bickering and want elected representatives that will focus on the interests of the entire community, not just the vested and specific interests of a few. The major parties have been dealt significant blows, with both Labor and the Greens at risk of going backwards in terms of representation and the Liberal Party only just managing to secure a single position. McDonald’s team have been unabashedly pro-business and about progress, focusing on creating economic opportunities and jobs as well as balancing Council’s budget and preventing future rate rises. This is refreshing for the community as if feels like we’ve spent the last three years with grandstanding Councillors who seemed more concerned with profile building and one-upping each other – not on improving services and our quality of life.  At this stage, the make up of our Council could look as follows: Cameron McDonald (Independent - Community minded, Business focused)Erica Warren (Independent - Community minded, Business focused)Melissa Matters (Independent - Community minded, Business focused)Matt Brown (Independent - Your Sensible Choice)Imogen Draisma (Labor)Stuart Larkins (Labor)Melinda Lawton (Greens)Mike Cains (Independent – A Fresh Start for Kiama)Yasmin Tatrai (Liberal) There are still more than 3,000 votes to be counted, and postal votes can still be sent through until the end of next week, meaning the official results are not due until the first week of October and changes to the above, could occur. However, the strength of Community minded, Business focused team and their control of at least a third of all Council votes will be a surprise to many and no doubt wheeling and dealing is taking place to secure voting blocs on key issues and the all-important election of the Mayor.It remains to be seen as to how this Council will perform, particularly with the challenges and financial constraints that have been created by their predecessors. However, with a focus on business, investment and change The Bugle’s View is that there might be cause for hope that our community has the representation it finally deserves. 

In recent years, advertising has become an ubiquitous part of our everyday lives, with businesses leveraging it to build relationships with consumers and establish trust in a competitive marketplace. For the Bugle it is critical as it enables us to deliver a free community paper. However, a troubling trend has begun to surface locally, one that raises significant ethical concerns. The Bugle has been approached on multiple occasions to place large advertisements not to promote products or services, but as a platform for public vendettas. These "vendetta ads" target individuals, businesses, or organisations, broadcasting perceived wrongdoings and encouraging others to take action or form negative opinions. This development demands a serious conversation about the ethics of advertising and its potential for misuse.  Whilst we might understand the angst behind the action and can often present it more credibly in story form, is this merely an upgrade from the social platforms that seem to think anything is OK to say, despite the ‘no hate talk’ subscribed to when joining a group or platform. A disturbing trend that is prolific in our own LGA. At its core, advertising is meant to inform, engage, and, yes, persuade. When done ethically, it adheres to principles of truth, fairness, and transparency. Advertisements are supposed to benefit society by offering useful information or promoting goods and services that improve quality of life. However, when advertising becomes a weapon for personal grievances, it undermines these ethical principles, potentially causing more harm than good.One of the main ethical issues at play in this trend is the risk of defamation. Unlike a fair review or complaint submitted through proper channels, vendetta advertising often skews the truth, presenting biased or one-sided narratives that may mislead the public. These advertisements can damage reputations, even if the accusations are exaggerated or false. Businesses that are targeted may face lost revenue, a tarnished public image, or even closure—all based on a version of events that hasn't been fully vetted. The consequences are even more severe when individuals are targeted, as they will suffer emotional distress, harassment, or ostracism within their community.Retaliation advertising can create a toxic community environment. A hallmark of healthy communities is the ability to resolve conflicts through dialogue, mediation, or legal means. When individuals resort to paid advertising to air grievances, it bypasses these essential processes, fuelling animosity and division. It can turn communities into battlegrounds of public shaming rather than fostering understanding, cooperation, and growth.Do media outlets, newspapers, and social media channels have a responsibility to scrutinise the content of advertisements before they are published? Ethically, they should. Just as media companies are held to standards of truth and responsibility in the editorial content they produce, they should ensure that the advertisements they accept do not promote harmful or misleading messages. Failing to do so could result in the platform being complicit in spreading falsehoods or encouraging negative behaviour.But this is not to suggest that advertising should be entirely devoid of critique. There is a long history of advertisements being used to promote social justice causes or raise awareness about unethical corporate practices. When done transparently, with a balanced and factual approach, these campaigns can benefit society. The key difference lies in intent and execution. Whereas ethical advertising for social causes seeks to inform and improve society, vendetta advertising is often driven by personal anger, revenge, or bitterness, with little regard for the consequences.Community members should feel empowered to voice concerns about businesses or individuals, but through appropriate channels—whether that be through online reviews, customer service complaints, or even legal avenues. Communities, too, must foster a culture where disputes can be resolved constructively, rather than sensationalised through public advertisements or social media critique by keyboard warriors.Ultimately, advertising is a powerful tool. It shapes opinions, influences behaviours, and, in some cases, can even affect the fate of businesses or individuals. As with any powerful tool, it must be used responsibly. When wielded ethically, advertising serves as a force for good, promoting transparency, accountability, and progress. But when misused, as in the case of vendetta ads, it can cause untold damage to individuals, businesses, and communities alike. As a society, we must remain vigilant in ensuring that the power of advertising is used wisely, fairly, and for the greater good.